For Michigan entrepreneurs & business owners
There are only three ways any business can grow. Most owners work one of them. The 10-10-10 formula shows what happens when you work all three — and the arithmetic is exact.
Lever one
More clients coming through the door
Lever two
Higher value on every transaction
Lever three
Clients returning more frequently
Your numbers
Enter your real numbers. Set each growth lever to whatever increase you think is achievable. The calculator shows exactly what that combination produces — no estimates, just multiplication.
Baseline — where you are today
Growth levers — move each by any amount
The arithmetic of leverage
Three 10% improvements multiply into 33.1% total growth.
This isn't addition — it's multiplication. Each lever amplifies the others. The arithmetic is exact. What varies is how quickly and how deliberately you move each lever in your business.
The framework
Every dollar of growth your business will ever produce comes through exactly one of these three channels. Not some of them — all of them. The question isn't which lever works. The question is how many you're actually pulling.
More Clients
Expand your reach, sharpen your message, build referral systems. This is the lever every business focuses on — and the most expensive one to move. It works. It's just not the whole story.
Bigger Transactions
A bundle, an upgrade, a premium tier, a complementary service. You've already earned their trust — now put it to work. Clients regularly spend more when given a genuinely valuable reason to.
More Frequent Buys
Bring existing clients back sooner. This is the cheapest growth you'll ever find — they already know you, trust you, and like you. A loyalty program, a well-timed offer, a simple follow-up can do it.
The real problem
Most business owners focus almost entirely on acquiring new customers — the most expensive lever to move. The other two levers sit untouched, and revenue stays flat as a result.
Before things get complicated
If the calculator just showed you a number that surprised you — that's the formula working. The math isn't the hard part. Identifying exactly where your 10% is in each lever, and building a plan to capture it, is where most owners need help.
That's what I do. We look at your actual numbers, your actual business, and map out what's realistic and what it's worth.
This conversation costs you nothing. Waiting costs you the difference.
your@email.com
Phone
(000) 000-0000
"We were focused entirely on getting new customers. When we started working all three levers deliberately — transaction value, frequency, and client growth together — the numbers moved in a way that surprised us. The formula isn't theory. It's arithmetic."
— Michigan business owner
The businesses that act on this insight today will be competing against the businesses that discovered it three years from now. The gap only widens. Reach out before your window closes.